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HomeGolfTiger Woods and TaylorMade unveil 'Solar Day Purple' model - Golf Information

Tiger Woods and TaylorMade unveil ‘Solar Day Purple’ model – Golf Information

Tiger Woods and TaylorMade have formally introduced the launch of a brand new efficiency and way of life model impressed by the 15-time main champion.

Known as Solar Day Purple, the partnership will see the launch of a brand new vary of attire and footwear that might be obtainable for shoppers to purchase from Could onwards, though initially on-line solely.

Woods says the title of the model title is a tribute to the truth that he’s all the time worn crimson on Sundays. The tiger brand is a tribute to the 15 majors he has worn over the course of his profession.

“It’s the suitable time in my life,” Woods mentioned on the launch occasion, showing in a cashmere sweater from the brand new model. “It’s transitional. I’m not a child anymore. Life modifications, I’ve youngsters now, and this is a vital a part of transitioning into this a part of my life, to have a product and a model that I’m happy with.”

Woods’ relationship with TaylorMade dates again to 2017, when the 2 signed an tools deal that has him taking part in with the model’s driver, fairway woods, irons and wedges.

Woods mentioned he was courted by different corporations to launch a brand new attire model following his current break up from Nike, however he trusted TaylorMade for his or her skill to “get it proper.“

“I’m able to share these secrets and techniques with the world”

“I’ve discovered a lot through the years and have a lifetime of expertise adjusting my attire and footwear to assist me play higher primarily based on the way in which it was constructed,” Woods mentioned. “There are issues that I may let you know that nobody knew I used to be doing through the years. I’m able to share these secrets and techniques with the world.”

TaylorMade CEO David Abeles mentioned Woods had been an inspiration for his group, together with his self-discipline and meticulous strategy to product design. “There isn’t any affect from TaylorMade on this model. His model stands alone and is impartial from TaylorMade,” Abeles mentioned.

The brand new model consists of a wholly new firm with separate headquarters and staff who’re solely centered on its improvement.



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